Clarion Gaming Appoints GamblePause as 2026 Safer Gambling Charity Partner

Clarion Gaming has officially designated GamblePause as its Safer Gambling Charity Partner for the year 2026, signaling a reinforced commitment to promoting responsible gambling practices and mitigating associated harms. This collaboration is set to elevate GamblePause’s crucial work, particularly across the African continent, where it provides vital support to those affected by problem gambling.

GamblePause operates as an independent social organization dedicated to addressing gambling-related harm throughout Africa. Its impactful initiatives include extensive community awareness sessions, workshops, and digital campaigns, through which it has engaged over 5,500 individuals. Additionally, the organization has provided direct, one-to-one assistance to 3,000 people, implementing strategies grounded in empirical evidence and best practices to bolster consumer protections.

Stuart Hunter, Managing Director at Clarion Gaming, welcomed GamblePause into this key role, acknowledging the organization's commendable track record. Hunter underscored Clarion Gaming’s pioneering efforts in the sector, proudly noting its status as the first event organizer in the gambling space to establish an annual safer gambling partnership. He affirmed that this initiative is integral to the company’s ongoing strategy to cultivate a sustainable and socially responsible future for the industry.

The partnership will strategically integrate GamblePause into major industry events hosted by Clarion Gaming, including ICE Barcelona, iGB Affiliate Barcelona, and iGB L!VE London. This integration is designed to furnish GamblePause with an unparalleled global platform, enabling it to significantly amplify its programs and raise awareness of its safer gambling initiatives throughout the wider gaming ecosystem. The organization stands to benefit from prominent branding at Clarion Gaming’s exhibitions, which is expected to substantially broaden its reach.

Ladipo Abiose Akolade, Founder of GamblePause, expressed his enthusiasm for the collaboration, emphasizing the unique opportunity it presents. Akolade highlighted that this alliance provides an unrivaled global stage to disseminate safer gambling messages across Africa, enhance organizational credibility, and facilitate direct dialogue with industry leaders to advance responsible and sustainable gambling practices. He further detailed that the partnership will enable GamblePause to scale its harm awareness campaigns, expand rehabilitation pathways, deliver evidence-informed safer gambling education to operators, regulators, and communities, and engage policymakers to fortify player protection policies, with a distinct focus on early intervention among young people.

This move by Clarion Gaming aligns with its broader commitment to sustainability and responsible gambling. Earlier this month, ICE Barcelona confirmed GameCheck, a firm specializing in verifying the authenticity and fairness of online casino games, as its headline sponsor for the Safer Gambling Zone, further illustrating Clarion’s dedication to these principles.